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EUROMOVERS International

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Kent Relocation Group enters Tasmanian market

Dec 18, 2014
Australia’s Kent Relocation Group, has expanded into the Tasmanian market by acquiring Watkins Removals and Storage which it intends to redevelop and modernise as part of Kent’s highly successful national network.

The acquisition was announced jointly in Launceston on 20 October by Kent’s Executive Chairman, Graham Kent, and the Tasmanian Treasurer, Peter Gutwein, MHA.

The family-owned company, which has its headquarters in Melbourne, is making a significant investment in revitalising Watkins, which had been under administration since August this year. 

Kent is reorganising and streamlining the Tasmanian firm’s operations and modernising its service delivery and warehousing capabilities in both Launceston and Hobart.  The redeveloped business is now known as Watkins Kent Removals & Storage and has its headquarters in Launceston, Tasmania.

Executive Chairman, Graham Kent, described his firm’s acquisition of Watkins as a natural fit.  “Both are family-based businesses that have been operating for more than 70 years.  Over that period, Watkins and Kent have created powerful, individual brands based on a similar approach to providing great value and superior customer service.”

Graham said his company was delighted to be in a position to return Watkins to viability and to re-employ and expand its workforce, which will include 10 permanent staff and 10 casual workers. He said his company intended to grow the business in Tasmania by delivering the same quality service that has enabled Kent to become the largest, family-owned relocation firm in Australia with a workforce of more than 500 people. The Launceston and Hobart branches of Watkins Kent will provide an important addition to Kent’s already highly developed national footprint.


Photo: Peter Gutwein (Tasmanian State Treasurer),Graham Kent (Kent Executive Chairman), Timothy Irwin (Kent CEO), and Watkins Kent employees celebrate the launch of Watkins Kent Removals & Storage in Launceston, Tasmania.

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