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EUROMOVERS International

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SIRVA launches new analytics tool

May 19, 2015
SIRVA has recently launched a new enhancement to its SIRVA Connect platform: the SIRVAlytics customer insights tool.

SIRVA says that SIRVAlytics was created to build on the company’s commitment to driving continuous innovation in ways that address under-served areas of the relocation and mobility market.  It provides customers with access to their relocation programme data to deliver value-added benefits such as improved programme management, realisation of cost efficiencies and an overall higher quality relocation experience for employees. 

"This offering is a direct response to customers' desire for greater access to real-time reporting and analytics information that will allow them to deliver improved programme efficiencies and an overall higher-quality relocation experience for employees," said Linda Smith, Chief Commercial Officer at SIRVA. "The dynamic tool is optimised to show relocation data as actionable insights to meet the unique needs of each client's programme. SIRVAlytics enables customers to effectively tell the story of their relocation programme."

"We take great pride in listening to our customers and responding to their needs to fill the gaps that may exist in the market with innovative solutions," said George Parr, Chief Marketing Officer at SIRVA. "With SIRVAlytics, we utilise predictive analytics to provide comprehensive analysis and deliver breakthrough insights from our customers' existing data.  This tool extracts additional value for customers and empowers them to make smarter decisions and deliver better outcomes throughout the relocation experience."   

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