On August 7th Britannia Lanes of Cornwall received a booking for a small international move. The job itself was not exceptional, but the method in which it was converted may well be.
Mark Lane called The Mover as he realised that this might be the first instance in the UK of a customer booking an international move online, paying the charges and organising the insurance without ever making any direct contact with the company.
It has often been considered too difficult to set up an algorithm that can cover all the variables involved in an international move. It seems, however, that Britannia Lanes has cracked the problem.
Is this a first for the industry? Or do you know otherwise?