The ‘Remarkable Indonesia’ exhibition.

ICM Gerson Ltd of Potters Bar was recently appointed by the Indonesian Government Ministry of Trade through the Indonesian Embassy in London to assist with their recent ‘Remarkable Indonesia’ exhibition and trade promotion, held at Harrods in Knightsbridge, London.

The first task for ICM Gerson was to provide a receiving centre in Jakarta where numerous suppliers of furniture and artefacts could deliver their traditional Indonesian products for export packing and consolidation. In conjunction with the exhibition organisers, goods were received, checked against orders and catalogued before being prepared for export.

As it took longer than expected for suppliers to deliver goods to the receiving centre it was decided to airfreight the whole exhibition, all 865 cu.ft (24.40 cbm) of it, from Jakarta to London courtesy of Etihad Airways.

The schedule was tight but ICM Gerson Ltd was able to pre-arrange customs clearance so that it could be transferred directly from Heathrow to the company’s Potters Bar warehouse as quickly as possible after arrival.

Here it was unpacked for examination and reorganised for delivery. This was particularly important as Harrods had requested items arrive at its store at 1.00am in the morning just as another exhibition was being cleared. Items had to be unloaded in the same order according to the position that they would be displayed as only six hours between 2.00am and 7.00am had been allowed for the exhibitors to set up in time for store opening. 

The exhibition organised to promote Indonesian trade and tourism was opened at a formal luncheon at Harrods by the Indonesian Minister for Trade Mrs Mari Elka Pangestu and the Indonesian Ambassador to London His Excellency Mr Yuri Octavian Thamrin and was attended by many representatives of the Indonesian business community and their associates.

After the month long exhibition had closed ICM Gerson were contracted to return everything back to the Indonesian suppliers. Exhibition organiser Pincky Sudarman commented to Graham Horsler who co-coordinated both shipments for ICM Gerson: "We can never thank you enough for all your assistance and great team work & coordination."