Atlas Canada names new president

Dec 20 | 2020

Fred Haladay has been named by Atlas Canada, a subsidiary of Atlas World Group, Inc, as the company’s new president and COO.

Fred HaladayFred has been with Atlas Canada since the early ‘90s, starting as the agency services manager and most recently serving as senior vice president and chief commercial officer. His expertise is in transportation, communication, systems, customer care and national client support.

“Fred has been a proven leader in consistently developing and executing successful client relations and quality initiatives that have been critical to our growth in Canada,” said Jack Griffin, Chairman and CEO of Atlas World Group. “We are excited for him to be at the helm and implement Atlas Canada’s strategic plan in the years to come.”

As Atlas Canada’s president and COO, Fred will oversee all business areas to drive the future direction of the van line. He will also be responsible for leveraging Atlas World Group business synergies, establishing and adhering to all budgets and profit and loss (P&L), and collaborating with fellow Atlas World Group leaders.

“It is an honour to assume the leadership role in a company that’s helped set the standards for the relocation industry,” said Fred. “I look forward to continuing my professional journey with Atlas Canada and helping drive the van line to new heights.”  

Photo: Fred Haladay